Acquisition-Target Sourcing
Acquisition-Target Sourcing
Litefirm can assist with each of the ways that acquirers source deals:
- Lite Cost, Big Impact Acquisition Search. Connect with business owners directly.
- Intermediary relationship management. Stay on the “preferred buyers list” for investment bankers, M&A advisors, and business brokers.
- Business listing websites. Check postings on websites such as Axial.net regularly.
- Industry veteran referrals. Develop referral relationships with industry veterans who can connect you to business sellers at the right time.
Lite Cost, Big Impact Acquisition Search
For each outreach campaign, there are three steps, each of which is optional:
- developing strategic messaging,
- generating a target list, and
- reaching out to the targets.
For each of your target categories, our marketing strategists can develop messaging that emphasizes your unique positioning. Your messaging will express your unique differentiation and fit with the target category. You pay per iteration, so you control how much you spend.
We take a decentralized approach to target list generation. We rely on the varying database resources of each of our list generators, in addition to common resources that they share. Our stringent quality assurance helps ensure that resources aren’t wasted on unsuitable companies. For each target company, our writers develop a personalized sentence about the company, which ensures that owners feel the buyer has done research and is not taking a scattershot approach.
Outreach to targets occurs through a customizable combination of emailing, LinkedIn messaging, calling (extra charge), handwritten postcard mailing (extra charge), and handwritten-card-in-envelope mailing (extra charge).. Read here more about our outreach workflows. When owners respond positively, we can refer them to you or initiate a custom acquisition-target screening workflow.
See pricing on our Pricing page.
Intermediary relationship management
If you provide us with a list of your investment banker and business broker connections, we will help you maintain a professional presence with them by
- emailing them regularly with relevant content related to your criteria and their current deals and
- having regular calls with them to remind them of your criteria and recent acquisitions.
Business-listing-website sourcing
We will check the latest postings on listing websites daily or weekly so that we can immediately get information for you on fitting businesses that come onto the market. We schedule a meeting between you and them or initiate a custom acquisition-target screening workflow.
Industry veteran referrals
We help you develop relationships with current and former CEOs of companies in your target markets. For example, we can offer them a 2% referral fee if they introduce a business to you that you acquire.
Our approach for developing these relationships is similar to our approach to proprietary deal sourcing.
See pricing on our Pricing page.
Custom research & personalized email & LinkedIn outreach.
